Medical photography is an important part of any medical practice. If you’re hiring a photographer to take before or after photos for your patients, there are a few things you must consider during this process. Keep the following information in mind when choosing the right person for your medical photography needs:
1. Focus on a Style
When choosing the best before and after medical photographer, it’s important to carefully review the photographer’s style. As these photos will be a testament to your surgical abilities, it’s important to choose someone that shoots clear, high resolution, and in-focus photos. Daniel Doyle Pleasantville shares that the best before and after medical photos will be able to accurately represent your brand and the patient’s transformation.
2. Read Reviews from Past Clients
In addition to analyzing a photographer’s style, you’ll need to make sure that their business practices meet your standards. Dan Doyle Pleasantville encourages reading through a photographer’s online reviews to determine what other people have said about them. Similarly, go online and review the comments left by their followers and see how the photographer interacts with interested followers. This way, you’ll be able to gain a better understanding of how they operate as a business.
3. Hold Interviews with Photographers
Though a photographer may seem great on paper and their portfolio can be convincing, it’s important to interview them before hiring them. As medical photographers must interact with patients both before and after life-changing surgeries, it’s essential for them to have a warm and engaging personality. Moreover, when shooting your patients, these photographers must create an environment to encourage vulnerability rather than making the patients feel exposed and uncomfortable.
4. Ask for References
After meeting and interviewing your list of medical photographers, be sure to get in contact with their references. Ideally, these references should be past clients that can attest to the quality of their work. If the photographer isn’t solely a medical photographer, calling clients from their other projects will give you a better idea of how the photographer works and what to expect if you hire them. When calling clients that have requested medical photography, be sure to ask about the photographer’s interactions with patients as well as how they work and their setup as well.
5. Compare Price Points
When choosing the right medical photographer, don’t forget to analyze their pricing structure. It’s likely that medical photographers will have their own pricing packages based on the number of clients, the duration of the session, the number of photos needed and the level of editing required. As these photos should be high-quality pictures that reflect the entirety of a patient’s body before and after medical treatments or procedures, clarity and quality are key.
Dan Doyle Pleasantville points out that you’ll only need a few photos per patient with minimal levels of editing. As long as your photographer of choice has the appropriate equipment and proper lighting, the photographs will only need to be minimally edited. You needn’t hire a photographer that charges for extensive editing or an excessive setup.
6. Discuss Legal Rights
The law is very clear when it comes to patient rights, but how does this translate to medical photography? When choosing a photographer, be sure to discuss the legal rights of your patients. Daniel Doyle Pleasantville shares that with clinical photography, it’s essential that photographers are aware of how to protect patients’ confidentiality as they take photos, store, and dispose of them.
Make sure you choose the right photographer for your medical photography needs. Keep this guide in mind as you make your decision